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Sales Management

The Higher Diploma in Business in Sales Management is a part-time one-year Level 8 degree 60 credit programme aimed at those working in or aspiring to sales management roles that have a foundation of experience in a sales environment.

Using innovative delivery teaching approaches the programme is a flexible undertaking for those with busy lifestyles. Incorporating online delivery that is supported by traditional residential classroom delivery, participants will have the opportunity to mix with their peers while also developing their knowledge in their own time. An innovative industry based Applied Project is undertaken which adds real value to the practitioner and their work environment while a flexible Seminar Series provides substantial networking exposure. The programme has a constant practical real-world focus and lecturers will have extensive experience in a sales environment. Aim This programme serves two purposes; to enhance the critical thinking abilities, understanding of business and personal development avenues for the candidate, and also contributing value to the organisation of the participant through an injection of new ideas and more strategic thinking.

The programme is focused on facilitating the development of the individual and the organisation.

Entry requirements

Admission Requirements
1. Candidates ideally should hold a Level 8 qualification in any discipline. Participants with such a qualification require 2 years’ experience in a role cognate to sales.

2. Candidates without a Level 8 qualification must be able to demonstrate sufficient relevant experience. Are you eligible for Recognition of Prior Learning (RPL)? For details, see the information section at the beginning of this Handbook.

3. Candidates will be required to undertake an interview at CIT before admission to the course.


Duration & Delivery

Stage 1/Semester 1 & 2
5 Saturdays 9am – 6pm
12 Wednesdays 6.30pm – 9.30pm

In-work activity with supervision

Number of credits


Further enquiries

Jane Leonard

Subjects taught

Effective Sales Techniques (10 Credits)
Organisational Sales Strategy (10 Credits)
Sales Seminar Series (5 Credits)
Sales & Marketing Finance (5 Credits)
Applied Sales Project (20 Credits)

Sales Force Management (5 Credits)
The Digital Environment (5 Credits)
Sales Ethics and Law (5 Credits)
International Selling (5 Credits)

Application date

Applications are now open online for September 2017.

Course fee

Please note that applicants will be required to pay an acceptance fee of €550 online if a place on a course is offered. This fee is deductible from the overall course fee.

Enrolment and start dates

Institute staff will be in attendance during each session to offer career guidance and assistance.

All part-time programmes at CIT will run subject to sufficient student numbers. Where a programme cannot proceed, applicants will be contacted and advised on alternative study options.

Information/Registration for the academic year beginning September 2017 will take place from 6.00pm to 8.00pm on the following dates:

Tuesday 5th September 2017
CIT Bishopstown Campus

Business: Business Studies & Accounting, Marketing, and Human Resource Management.

Humanities: Cookery, Bar Operations, Hospitality Management, and Counselling & Psychotherapy.

Media: Media Production, Radio Broadcast Media, Journalism, E-learning, and Digital Media.

Wednesday 6th September 2017
CIT Bishopstown Campus

Engineering: Biopharmaceutical, Civil, Structural & Environmental, Good Manufacturing Practice, Construction, Mechanical, Biomedical, Advanced Manufacturing & Manufacturing Systems, Supply Chain & Transport Management, Transport & Automobile, and Welding.

Science & Informatics: Applied Physics & Instrumentation, Quality Assurance/Management, Computing, and Mathematics.

Thursday 7th September 2017
CIT Crawford College of Art & Design

Please note: Enrolment will take place at the CIT Crawford College of Art & Design, Sharman Crawford Street, Cork, from 6.00pm to 8.00pm.

Art Therapy, Art & Design Education, Teaching Visual Arts for Primary & Early Years Education, Weekend Courses, and Short Courses (Life Drawing/Painting/Photography/Pottery/Stained Glass/Art Portfolio Preparation).

Commencement Date 27th September 2017.

Course & Module Information, and to apply online, visit

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