Become a Certified Digital Marketing Master
The MSc Digital Marketing is designed to help you develop an advanced understanding of the fundamental concepts underpinning digital marketing and selling.
As well as acquiring the practical skills needed to implement and manage effective digital marketing strategies, you will also develop critical specialist knowledge through the research and development of your Business Innovation Project. The program has been developed in partnership with the University of Salford.
Through our academic accreditation, this process validates an educational pedagogy in the program – with structured learning outcomes, and fit-for-purpose content and assessment criteria.
This supports our industry validation process through our Industry Advisory Council which counts industry experts from global digital brands including Google, Facebook, Twitter and Linkedin, amongst its membership.
This Masters qualification will strengthen your status as an in-demand, influential digital specialist. On completion of the program, you will be able to apply your digital expertise to navigate any challenge in your career.
Who should apply?
The MSc Digital Marketing is ideal for experienced marketing and business professionals who want to validate their expertise with a Masters degree. The specialist level of knowledge you develop will place you among the top digital marketing professionals in the industry.
Get equipped with the skills you need to advance your career and establish you as an authority in the digital field.
What can you expect?
Through specialist on-demand digital marketing content, dynamic lectures, practical exercises, resources and instructional tutorials you will gain exposure to the latest techniques and tools for improving your digital marketing and brand building efforts.
Our on-demand e-learning platform will provide you with easy access to all of your program materials, whenever you need them, including High-Definition video lectures, downloadable lecture slides, and learning resources.
You will also receive the guidance of both a digital industry expert and academic supervisor to assist you with the writing of your thesis in stage 2 of the program.
What will you learn?
• Stage one consists of 90 hours of specialist digital content and the completion of six assignments.
• Stage two is the research phase and consists of a series of structured webinars and 1-1 supervision to support the completion of your Thesis.