This course is aimed at enhancing learners' understanding of strategy and business planning in practice. It comprises two modules 'New Venture Finance' & 'Applied Strategic Management'.
The programme aims to provide learners with the relevant skills and abilities to critically compare business models and diagnose key strategic issues for various industries; develop a strategy and an in-depth financial plan for a proposed project (including a risk assessment), and strategically communicate this plan to relevant stakeholders.
The Strategy Module is run as a one week intensive session in collaboration with Heilbronn University, Germany and the students participate in an advanced business simulation.
Who Should Apply?
This programme should be of interest to practicing industry managers, and those seeking to develop and apply new strategic approaches within their existing organisation.