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Digital Marketing with Arranged Work Experience

Digital Marketing is an excellent adendum to a Traditional Marketing Qualification

Whether your are working for a company that has its own website or you want to start your own business, Digital Marketing is relevant to you!

There are Two Essential phases to this Postgraduate Diploma....

Practical, Case Study Based Training

The first 10 weeks of this course is designed to equip you with Practical Worldwide Industry Applicable Skills involved in creating a Marketing Strategy for the Web.

The In-Class Module requires each student to Develop A Practical Project on each of the main areas of Digital Marketing and Social Media, including..
Search Engine Optimisation
Paid and Organic Advertising
Social Media Marketing and Online Public Relations

Putting These Practical Skills Into Practice

Every Student on this Course has Full Access To A Careers Officer Who Works with you on areas such as CV Development, Interview Preparation and Communications Skills.

Students then Interview for placement in their desired area of the Industry.

95% of Students Remain in Full-Time Employment After the Work Placement Module has ended.

Entry requirements

Graduates or mature applicants who are interested in developing a career in Digital Marketing and Social Media.


Tuition is given Monday to Friday 10.30am to 4.00pm, over twelve weeks with the practical work experience phase of the course lasting approximately twelve weeks.

Students are required to attend all lectures and to be punctual at all times. If a student does not conform to these requirements or is disruptive in any way, he/she may be dismissed from the course.

Careers or further progression

Possible Careers

Career opportunities in Digital Marketing exist in the corporate, public and not for profit sectors, on the client side and on the consultancy side. Graduates of this programme may have Digital Marketing & Social Media, as a main or secondary responsibility while also working in another area such as marketing, promotions, sales, sponsorship, etc. for an organisation. The course takes these possibilities into consideration.

Subjects taught

Please click on "Course Web Page" below to view individual subject material.


Certification is awarded by the Institute of Commercial Management (ICM).

The Institute of Commercial Management was founded in 1979 and is one of the leading Professional Examination and Certification Bodies in the world today.

Fitzwilliam Institute Group, have developed and provided Practical Skills Training Courses in liaison with the Institute of Commercial Management Qualifications and Certifications framework for over 25 years.

Institute of Commercial Management certifications are recognised throughout Europe, the USA, Canada, South Africa and Asia in a total of 140 countries, by leading industries, bodies and professions.

Application date

We are also accepting applications for the end of year intake: 20th September 2016.

Places are extremely limited, to apply download application form or contact a course expert. Enrol Now to avoid disappointment.

Course fee

EUR 1995.00

All course material is included in the fee. Fees are payable by credit card, debit card, bank draft/transfer, cheque or PayPal. All fees must be paid before the course starts

The Fitzwilliam Institute Group closes on Bank Holidays and for a number of days at Christmas and New Year. The Fitzwilliam Institute Group reserves the right to postpone, cancel or alter courses without notice or to change any of the details in this brochure. Fees are not refundable unless the course is cancelled by the Fitzwilliam Institute Group. Distance Learning courses are provided by the Fitzwilliam Institute Ltd.

Enrolment and start dates

Next start date: 18 October 2016

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