The digital era has dramatically changed the marketing landscape and the way that businesses identify, communicate and engage with consumers. Marketing professionals must navigate and embrace this new and dynamic landscape. The MSc course in Digital Marketing at Institute of Technology Carlow is aimed at graduates and professionals seeking to explore the strategic implications of the digital era and to develop their career path in digital marketing.
The course combines academic study and industry exposure to deliver a course that has a strong focus on current and emerging research and practice and will enable learners to create and implement successful digital marketing strategies.
Exit Award - Yes.