Digital media takes its roots from graphic design, where messages are translated into a captivating experience, using an array of communication forms. Students will create projects in graphic design (typography, illustration, branding, packaging and advertising), digital media (websites, animation and interactive design).
What will I be able to do when I finish this programme?
The main aim of this programme is to facilitate the transformation of the novice student into a creative practitioner in Digital Media Design. The programme provides an integrated learning environment (studio) that encourages creativity, innovation, self-assessment and discussion. Learning and assessment is through real world practices, which involve setting project briefs in a project/problem based learning environment.