Design Innovation

This MSc programme is ideal for anyone aspiring to be an effective radical innovator. In particular, it directly prepares graduates for the roles of innovation leadership, innovation management, product management, strategic marketing, market research and design strategy.

Entry requirements

Normally an upper second class honours primary degree qualification is required. An interview may also be requested as part of the assessment process. For international students whose first language is not English, an English language exam certificate showing IELTS 6.5 (or equivalent) is required.


MH50K 1 year full-time
MH51K 2 years part-time

Careers or further progression

The Masters is ideal for a student working towards a professional career in design, manufacturing, media, services (including public service), IT, web design.

Further enquiries

Programme Director
Trevor Vaugh
Tel; 01-7084763

Subjects taught

Course Structure
Modules include innovation strategy; design thinking; people markets and design; consumer innovation adoption; applied innovation lab and design innovation project.


Design Innovation at Maynooth University brings a design thinking perspective to a wide range of business innovation and product development domains. Expert staff members from Product Design, Business Development, Product Development, Engineering, Marketing and Social Science backgrounds combine to guide teaching and research programmes with a constant pragmatic orientation. By prioritising innovation research and practice with usercentricity and socio-cultural sensitivities, design innovation is valuable for all sectors including manufacturing, services, public service and social ventures.

Application date

All applications should be made through the PAC system.

Course fee

In general, there are two levels of fees payable. EU students from EU countries including Ireland pay a subsidised level of fees for both taught courses and research programmes. Tuition fees for students from outside the EU are not subsidised and are thus somewhat higher than for EU students.

Remember to mention gradireland when contacting institutions!