Your Course The programme content of this MSc is aimed at preparing graduates for a variety of marketing positions in business. This programme will assist students in becoming knowledgeable about a range of marketing subjects to an advanced level; developing analytical, oral and written presentation skills; acquiring and being able to use accepted research methodologies; and developing personal confidence.
The programme consists of lectures, projects, case studies and presentations in the required subjects. A range of assessment methods are used, including essays, projects, reports, presentations, case studies and/or written examinations. Examples of modules include Strategic Marketing; Selling and Sales Management; and Brand Management.
3 Good Reasons To Study This Course
1. Conversion course: Open to graduates of any discipline.
2. Employability: Graduates have excellent employment opportunities.
3. Learn from experts: Students have frequent opportunities to hear distinguished visiting and industry speakers.