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Sport Management

Overview
This course is designed for those of any academic or work background who seek to pursue a career in business or management within the sports industry.

Summary
The MSc Sport Management course is designed for aspiring graduates who wish to develop a career in the sports industry, focusing on the business of sport. Such students recognise the need to gain business and management knowledge to complement their undergraduate study before embarking on their chosen career. The course aims to equip you with the essential academic knowledge in business and management alongside the personal skills which are applicable to all industries and the more specific knowledge of the sports industry which will help you launch your career.

The course is regularly ranked within the top courses of its kind worldwide and thus should provide applicants with an assurance as to the relevance and value of its content.

The MSc Sport Management is one of the few Master's courses which gives its students the opportunity to put theory into practice through an internship. This helps you to build your CV and work experience which should also place you at an advantage in the job market.

The course has an excellent track record of success, its graduates occupy managerial positions across a number of organisations both locally and internationally and as such it is a much sought after qualification.

About
The course was introduced to meet an increasing demand from students and employers who recognise the need for highly skilled managers in the area of sport. It aims to give students an introduction to the key areas of business, management and sports management which are essential to build a successful career in the sports industry.

The course combines the expertise of two of the University's Schools: the Ulster University Business School and the Ulster University School of Sport, and is suitable for aspiring graduates from any academic discipline.

This MSc is designed for those who recognise the need to progress their academic study in order to embark on a successful career in sports management. The modules on the course offer a comprehensive introduction to the essential areas of business and management. In addition to the taught modules, the course places a substantial emphasis on developing students' employability skills. You will also take advantage of our Internship Programme which gives you the opportunity to work alongside an organisation in the summer semester.

During the course, guest speakers are invited in to talk to students about how business and management theory is applied in various organisations. Students will also be invited to attend business and networking events, providing an opportunity for them to build up their network of contacts.

The modules on the MSc course will provide students with a thorough grounding in business and management principles. In semester 3, two modules are studied and students are then required to complete their Internship and associated Management Project.

The modules are intended to provide students with a thorough grounding in the business of sport along with the management principles and opportunities to develop and apply management related skills.

Work placement / study abroad
An internship forms an essential part of this course. Students work alongside an employer in semester 3 which allows them to gain some good work experience to further apply and contextualise skill sand develop their CVs. This internship also forms the basis of the final assessment on the course - the Management Project.

Students have worked in local sport goods manufacturers and clothing organisations such as Ecco and Adidas as well as with sports clubs, teams and organisations such as the Belfast Giants, Ulster Rugby and the IFA.

Entry requirements

Entry conditions
We recognise a range of qualifications for admission to our courses. In addition to the specific entry conditions for this course you must also meet the University's General Entrance Requirements. For general entrance requirements go to:
https://www.ulster.ac.uk/apply/entrance-requirements

Entry Requirements
Students should have normally obtained a good second class Honours degree from a recognised institution. The degree can be in any discipline as the MSc Sport Management course is designed for graduates of all disciplines.

Students on the MSc Sport Management course have a truly international flavour and in recent years students have come from across five continents to study the course. Students also typically come from a wide range of academic backgrounds including the arts, humanities, engineering and sciences.

In order to apply for entry students shall normally have gained:
• A second class honours degree or better from a University of the United Kingdom

or Republic of Ireland, or from another institution which has been recognised by the

Senate for this purpose; OR

• An equivalent standard in a professional or other qualification recognised by the

Senate for this purpose.

English Language Requirements
English language requirements for international applicants
The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

Exemptions and transferability
Those who have equivalent level qualifications or significant work experience may apply for exemptions under the University's APCEL policy.

Duration

Attendance
The MSc Sport Management course is offered on a full-time basis and is one year in duration, starting in the Autumn Semester (September). The modules on the course will provide students with a thorough grounding in general business and management principles as well asthe specifics relating to the area of sports management. Students begin the course by studying for the Postgraduate Diploma in semesters 1 and 2. On successful completion of this they then progress on to semester 3 and the full Master's qualification.

The course begins with a residential in September and is taught (usually) over two days each week in semesters 1 and 2 with two block taught modules in semester 3 followed by an internship.

The duration of the course is normally one academic year of three semesters (full-time) or two academic years of six semesters (part-time). The course is modular in design with students undertaking 8 modules in total to obtain the MSc Sport Management qualification.

Careers or further progression

Career options
There are a variety of careers available to graduates of the course. Many students take up roles within the sports industry, for example in consultancy, marketing or administration. Other graduates have made use of the more generic business and management skills that are taught on the course to gain employment with organisations such as Apple.

Many students use the opportunity of their internship to build links with employers. Over the past few years students have worked for organisations such as the Belfast Giants, Ulster Sports Academy, Sport Ireland, Adidas, Ecco and the IFA, for example.

Further enquiries

For more information on the course, your application or to have an informal chat about the course please contact:
Robert Kerr,
T: +44 (0)28 9036 8029
E: rl.kerr@ulster.ac.uk

Subjects taught

Taught Modules
Here is a guide to the subjects studied on this course.
Courses are continually reviewed to take advantage of new teaching approaches and developments in research, industry and the professions. Please be aware that modules may change for your year of entry. The exact modules available and their order may vary depending on course updates, staff availability, timetabling and student demand. Please contact the course team for the most up to date module list.

Year one
Finance for Managers
Year: 1
Status: C
The aim of the module is to provide participants with an introduction to the financial issues and techniques involved in managerial decision-making and control. Financial decisions and their implications are required to be considered by all organisations. The accounting function cannot be viewed in isolation from the other key functional areas of management and it is important therefore, that managers understand the integrative nature of financial decision making both at an operational and strategic level.

Managing and Leading People
Year: 1
Status: C
Good managers are not only effective in their use of economic and technical resources, but also in their management of people. This module aims to enable students to acquire knowledge and an understanding of the core areas of Human Resource Management (HRM) and the factors which influence behaviour within organisations. This knowledge and understanding is essential for effective and efficient management practice, in particular, effectively managing, leading and developing people. Learning will be by teaching, discussion and independent study.

Business Model Innovation
Year: 1
Status: C
This module will examine a range of theoretical and practical issues surrounding business model innovation. This will be important to understanding the concepts of innovation, creativity, value creation and value capture. The development of business model by student teams will immerse students in key methods of innovation and value propositions, that are relevant for contemporary managers as well as aspiring entrepreneurs. This module will combine real world research and applications in the form of several case studies from major EC projects carried out in the Ulster Business School, video and live guest speakers. This will be combined with key theoretical concepts and relevant empirical research studies, concrete business model and innovation methods.

Strategy and Innovation
Year: 1
Status: C
Strategy consists of the analysis and decisions an organisation undertakes in order to create and sustain competitive advantage. Understanding these interrelated processes is crucial for creating and developing organisations. This module explores these decision areas from a range of contemporary perspectives and contexts.

Foundations in Management
Year: 1
Status: C
All business activities occur within an organisational context, and all organisations require effective and efficient management. This module introduces students to the subject of management, organisational structures and strategy. Students will develop a framework of knowledge from which they can understand and critically analyse the strategic goals of management, appropriate organisational structures and management's role in delivering strategic goals, as well as identify suitable strategies to enable future organisational growth.

Strategic Sports Marketing
Year: 1
Status: C
This module will provide students with an opportunity to critically and conceptually engage with issues related to the strategic sport marketing of organisations. The module is designed to ensure the students gain the underpinning knowledge and competencies to serve as managers in the fastest growing global industry of the 21st Century.

Sports, Management and the Law
Year: 1
Status: C
This module enables participants to examine a range of aspects of law which specifically affect the organization of sport. It will familiarise participants with a range of legal principles and then apply these to a range of sporting situations. Participants will engage through a block series of lectures, seminars and group activities and make ideally links between these aspects and their own organizational situations.

Sports Management Internship
Year: 1
Status: C
This module is designed to enhance the employability of the student, whilst giving them experience of a workplace environment. In considering this they produce both reflective reports which help aid skills development, and also an internship project in which they review the theoretical concepts encountered on the course to their live management issue.

Comment

Academic profile
Those who teach on the course are experts in their subject area, many are engaged in related research and some staff also have experience of working in industry before taking up post at Ulster University.

We also bring in guest lecturers from industry to further enhance the classroom experience and provide practitioner input.

Assessment method

Teaching and learning assessment
The course is taught by experts from Ulster University, and we will also invite guest speakers from industry to come and present to students.

We try to ensure that the content of modules and their assessment is as practical and work focused as possible, Assessment is via coursework, both group and individual, with presentations forming part of the criteria in some modules.

Enrolment and start dates

Start Date: September 2018

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