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Strategy Development & Innovation

Programme Overview
Central to the long-term success of any organisation, strategy defines direction and creates scope to gain competitive advantage. It is what elevates truly extraordinary leaders above merely ordinary ones by enabling them to develop and implement effective business strategies while maintaining motivation, innovation and vision in their people.

Knowledge gained, skills learned and links established on the programme will enhance career potential and directly benefit the organisations that participants work with. The programme provides participants with the insight and understanding needed to lead organisations in a complex global business environment.

Who is it For?
• Individuals with at least 5 years of managerial experience;
• Senior executives seeking to enhance their skills in contributing to strategy development and innovation;
• Managers involved in strategic planning, implementation or change management;
• Individual contributors who are tasked with managing the strategy process;
• Advisors and Management Consultants.

Key Benefits
Participants develop their capabilities in making and executing effective strategic decisions and acquire deep insight into how to manage innovation and lead change.

Specifically, the programme will:
• Equip the participant with the tools to assess and address the strategic challenges that face their organisation;
Provide learning strategies for turning resistance into co-operation and for extracting maximum benefit from new opportunities;
• Improve strategic decision-making capability in addition to the ability to re-think strategy in the light of new economic and business realities;
• Build up an in-depth understanding of the strategic decisions that individuals need to make to support and apply innovation.

Programme Structure
This programme is delivered over a series of 6 two-day workshops within a 10–month period. Workshops are held on Fridays and Saturdays to minimise interference with busy work schedules. The programme structure is designed in order to facilitate busy work/lifestyles and to assist participants integrating study into their working lives while enhancing their contribution as a member of the management team.

Entry requirements

Participants should have at least 5 years management experience and hold a primary degree or equivalent professional qualification. Consideration will also be given to applicants who do not hold a primary degree but whose depth of industry/organisational experience, deems them suitable participants.


9 months, 6 x 2 day modules.

The diploma programme is demanding and participants should be free of other responsibilities on the days of the workshops. 100% attendance is required.

Number of credits


Further enquiries

Annabelle Kehoe
Business Development Manager
t: +353 1 716 8080

Subjects taught

Module 1: Strategic Leadership – The Personal Dimension
Module 2: Strategy in a Turbulent Environment – The New Normal
Module 3: Market Position and Competitive Advantage
Module 4: Strategic Decision-Making and Top Management Teams
Module 5: Business Model Innovation
Module 6: Leading Innovation and Change


Successful participants will be awarded a Professional Diploma in Strategy Development and Innovation. This qualification is accredited and awarded by University College Dublin and valued at 30 credits. It is positioned at Level 9 on the National Framework of Qualifications.

Assessment method

Assessments and Workload
This programme involves no examinations – instead the emphasis throughout is on the practical application of knowledge to benefit you and your organisation. Assessment workload is spread across the duration of the programme to allow you to combine learning with work and life demands. In order to accelerate learning, between modules participants are expected to complete assigned reading from texts, cases and articles. All continuous assessment is completed by participants either individually or in groups and this is set out in the study guide for each module. Some modules require pre-coursework in addition to the post-coursework which is set for each taught modules.

Application date

To apply for this programme, please contact Annabelle Kehoe who would be delighted to discuss the application procedure with you further.
t: +353 1 716 8080

Application Procedure
A completed application form, digital photograph and copy of transcripts for all university-level degrees (if applicable and excluding those taken at UCD) will be required. A telephone interview with the Programme Director may form part of the application process. The interview helps determine whether the programme is the most appropriate educational solution for the applicant.

Course fee

2018 Tuition Fees
The fee for the 2018 intake of €7,750 or €7,363* (*UCD Business Alumni discount) is a comprehensive cost that includes your tuition, all course-related materials, lunches and refreshments while on campus, access to the UCD Libraries etc. There are no additional overheads to be incurred. We offer staged payments and there is no interest charged for choosing this option.

*Important Notice: All open enrolment part-time diploma programme fees will increase by 2.5% from September 2019

In line with University Finance Guidelines, fees will increase by 2.5% from September 2019. This fee increase will apply to the Diploma in Strategy Development and Innovation. A 5% discount on tuition fees is available to UCD Business Alumni.

Enrolment and start dates

Next Intake: 21st March 2019

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