Business Analytics

The MSc in Business Analytics will position graduates to engage with business problems using large data sets, statistical methods, optimisation techniques and predictive models. Our innovation lab and simulation modules allow students to approach business problems in an applied, innovative and creative environment to reflect the skills and competencies required in real-word situations. They will acquire a strategic understanding of business analytics and develop the critical thinking skills to recognise the connection between quantitative and qualitative tools, theories and context in solving business problems and making effective decisions. The ability to communicate findings and implement strategies are developed in leadership and project management modules.

Entry requirements

The minimum entry requirement will be a primary degree (Level 8 - National Qualifications Authority of Ireland) in a relevant area (business, finance, economics and mathematics) with an award of Second Class Honours Grade 2. Applicants with relevant professional qualifications and experience and/or with an appropriate honours degree in a cognate discipline may also be considered for admission. An interview may also form part of the selection process. Applicants who cannot satisfy the minimum 2.2 honours primary degree requirement may be accepted on the basis of relevant professional experience. Applicants must also satisfy the Universities English Language Requirements.

English Language Requirements

Applicants whose first language is not English must provide evidence of either prior successful completion of a degree qualification taught through the medium of English or meet one of the criteria below (no longer than two years prior to application):

Acceptable English Language qualifications include the following:

•Matriculation examinations from European countries where English is presented as a subject and an acceptable level is achieved

•Irish Leaving Certificate English –Ordinary Level Grade D or above

•TOEFL – 580 (paper based) or 90 (internet based)

•IELTS – Minimum score of 6.5 with no less than 6 in any one component.

•English Test for English and Academic Purposes (ETAPP) – Grade C1

•GCE 'O' level English Language/GCSE English Language – Grade C or above

•Cambridge Assessment English - Certificate of Proficiency in English - Grade C / Certificate in Advanced English Grade B

•GCE Examination Boards – Oxford Delegacy of Local Examinations – Grade C / Cambridge Local Examinations Syndicate – School Certificate Pass 1-6 / University of London Entrance and School Examinations Council – School Certificate Pass 1-6

Results in examinations other than those listed above may also be accepted as meeting our English language requirements. Contact the International Education Division for advice


1 year full-time

Further enquiries

Course Director

Dr Fergal O'Brien

Tel: +353 (0) 61 201718


Course Coordinator

Kathy Ryan

Tel: +353 (0) 61 234389


Subjects taught

Autumn Semester

• Data and Analytical Decision Making

• Statistics for Business Analytics

• Database Systems in Practice

• Machine Learning & Applications

• Project Management in Practice

Spring Semester

• Data Governance & Ethics

• Applied Econometrics for Business

• Digital Organisations, Markets & Consumers

• Applied Big Data & Visualisation

• Leadership, Influence & Change

Summer Semester

• Digital Futures Lab (KBS)

• Business Simulation (KBS)

Application date


•Qualification transcripts and certificates

•English language qualification if English is not your first language

•Certified English translations of your transcripts/certificates where the originals are in a language other than English.

•A copy of your birth certificate/passport

Guidelines on Completing your Application

To ensure a speedy assessment of your application, please upload the above documents with your application form.

Please title appropriately any documents you are uploading with the application form, for example "Supporting Statement", "Undergraduate Transcript", "Postgraduate Transcript", "English Language Certificate" etc.

Remember to mention gradireland when contacting institutions!