The Jameson International Graduate Programme is for those who want to kick start a career in international marketing. Our graduates come from a variety of backgrounds – Business, Languages, Psychology, and Arts to name a few. As this is an international programme, languages are a distinct advantage but not a requirement. However, we don’t just look at languages & qualifications, we look at the strength you can bring to the role.
As a Jameson Brand Ambassador, you will kick start your career & hone your commercial instincts on a global stage, working for the world’s bestselling Irish whiskey brand. For many it will be the first step on a lifelong journey within Irish Distillers and Pernod Ricard.
As part of the Jameson International Marketing Team (IMT) you will join the local Pernod Ricard marketing team in the country you will be based. There are new friends waiting to be discovered in the form of consumers, bartenders, partner agencies & a host of others to collaborate with to help share the Jameson story.
Following online induction training, your placement in your assigned market will begin where you will work across a wide range of marketing activities such as brand activation, event planning, promotions, education, and sales & marketing. You’ll work with your Pernod Ricard team who are focused on the Jameson brand & and off your own initiative, to be on first name terms with bartenders, influencers, distributors & event organisers. The role is predominantly field-based working with the trade & with the sales team in your market.
There are five key areas to the role of Brand Ambassador:
- Brand Education
- Brand Activation including PR & Event Support
- Building Relationships with trade, consumers and key influencers
- Digital & Social Media Content Creation
- Supporting local Jameson Brand Team & Sales Team
Each market has its own challenges, but you can expect the following to be on your ‘to do’ list as a Jameson Brand Ambassador:
- Convert consumers to the Jameson way of life through trial, market research & local media channels
- Help plan, strategize and initiate marketing opportunities to make Jameson a lifestyle choice for our target consumers
- Being a content creator for the brands social media channels
- Conduct tasting sessions with targeted consumer groups & influence the big players in the market, from the main distributors to bartenders & loyal brand advocates
- Support your local brand team in all their market activations
- Research what the competitors are up to
- Immerse yourself into the local culture to become our eyes & ears to the ground
To prove you have what it takes to be a Jameson Brand Ambassador you’ll also tick these boxes:
✓ You have the legal right to work in Ireland
✓ You have a full clean driver’s licence
✓ You're passionate for all things digital
✓ You have strong business acumen
✓ You’re independent, self-motivated & can work off your own initiative
✓ You have an aptitude for speaking international languages
✓ You have a strong desire & passion for brand marketing & sales
✓ You’re outgoing, confident & an excellent communicator
✓ You’re willing & able to adapt to new countries, cultures & situations
✓ You have a positive, can do attitude
✓ You’re a hard worker
✓ You embody that ‘Serious Character’ Jameson look for meaning you are a creative, innovative, self-starter
✓ You’re driven to succeed
Who are we looking for?
‘Serious Character’ this means those who know when to be serious enough to get the job done and when it’s time to enjoy the company of others. Those who can tell a story & listen intently in equal measure. Those who are not afraid of exploring opportunities to build our brand on a global stage. Most importantly, those who are creative, innovative, self-starters who are excited to build a career working with the world’s #1 Irish whiskey brand.
Who are Irish Distillers?
Irish Distillers is part of Pernod Ricard and oversee the production, marketing and distribution of a number of Pernod Ricard brands including Jameson. As brand guardians for Jameson, the world’s bestselling Irish whiskey, we look after every stage of the process from our distilleries in Cork and Dublin to our marketing and strategic head office in Ballsbridge and our distribution network worldwide. Over 600 enthusiastic, passionate and hardworking people make up Irish Distillers. We’re an eclectic bunch with many different talents from many different backgrounds and one unifying passion; our dedication to the brands of Pernod Ricard.