Artificial Intelligence in Business

The MSc AI in Business programme is a full-time postgraduate course aimed at students with any undergraduate degree background. The curriculum covers essential areas of AI, including machine learning, data science and analytics, generative AI, design thinking, and ethical considerations, alongside business-oriented modules focused on strategy, innovation, and decision-making. This programme will prepare students to apply AI-driven solutions to challenging business problems, making them valuable in a wide range of industries where AI is transforming strategic approaches and enabling new business insights.



Designed with a focus on real-world application, the MSc AI in Business programme incorporates case studies and applied projects to address current challenges in AI and business integration. Through these projects, students gain practical experience and build competencies that are highly relevant in a data-driven economy.



As AI increasingly augments tasks rather than replaces jobs, this applied focus supports students’ professional development and prepares them for the growing need for a ‘future-ready’ workforce. The programme equips graduates with in-demand AI skills that improve productivity and career prospects, catering to the rising demand for AI capabilities in both tech and non-tech roles. In addition to technical skills, the curriculum emphasises skills such as strategic decision-making, problem-solving, and innovation, which are critical for navigating AI-driven business landscapes. Graduates of the programme will be well-positioned for roles such as Business Transformation Consultant, Customer Insights Specialist, Strategic Innovation Advisor, and Business Intelligence Analyst, where they can leverage AI to drive business efficiency, customer engagement, and strategic growth.

Core Modules

Artificial Intelligence in Business and Society (15 credits)

Strategy, Change, and Analytics (15 credits)

Generative AI and Business Intelligence (15 credits)

Design Thinking with AI (15 credits)

Technology for Good (15 credits)

AI Entrepreneurship and Consulting (15 credits)

AI Frontiers (15 credits)

AI in Business Capstone (60 credits)



Optional Modules

Marketing Analytics (15 credits)

Making Ethical Business Decisions (15 credits)

Emerging Technologies for Business (15 credits)

Entrance requirements



Graduate

Normally a strong 2.2 honours degree or equivalent qualification acceptable to the University in any discipline.



We welcome applications from a diverse range of backgrounds so may consider previous managerial work experience alongside lower academic qualifications.



International Students

Our country/region pages include information on entry requirements, tuition fees, scholarships, student profiles, upcoming events and contacts for your country/region at https://www.qub.ac.uk/Study/international-students/your-country/



English Language Requirements

Evidence of an IELTS* score of 7.0, with not less than 6.0 in any component, or an equivalent qualification acceptable to the University is required (*taken within the last 2 years).



International students wishing to apply to Queen's University Belfast (and for whom English is not their first language), must be able to demonstrate their proficiency in English in order to benefit fully from their course of study or research. Non-EEA nationals must also satisfy UK Visas and Immigration (UKVI) immigration requirements for English language for visa purposes.



For more information on English Language requirements for EEA and non-EEA nationals see: www.qub.ac.uk/EnglishLanguageReqs.



If you need to improve your English language skills before you enter this degree programme, INTO Queen's University Belfast offers a range of English language courses. These intensive and flexible courses are designed to improve your English ability for admission to this degree.

Applicants are advised to apply as early as possible and ideally no later than 14th August 2026 for courses which commence in late September. In the event that any programme receives a high number of applications, the University reserves the right to close the application portal prior to the deadline stated on course finder. Notifications to this effect will appear on the application portal against the programme application page.



Please note: international applicants will be required to pay a deposit to secure a place on this course.

1 year full-time.

Entry Year: Academic Year 2026/27

Career Prospects

Introduction

The programme provides a wide range of opportunities for graduates to work in roles such as Business Transformation Consultant, Strategic Innovation Advisor, Customer Insights Specialist, and Business Intelligence Analyst, among others. With skills in AI-driven solutions, strategic decision-making, and ethical AI applications, graduates will excel in diverse industries, driving innovation, efficiency, and growth in an AI-powered business environment.



Employment after the Course

The MSc AI in Business programme uniquely combines advanced AI expertise with strategic business applications, preparing graduates for in-demand roles such as Business Transformation Consultant, Customer Insights Specialist, and Strategic Innovation Advisor in a rapidly evolving, AI-driven economy.