Marketing, advertising and PR
Overview
Careers in marketing, advertising or PR services, aim to develop connections between companies and their target audience by communicating the organisation’s message and promoting the company’s services and products. Marketing and advertising professionals highlight brands’ messaging to enhance sales. The marketing sector encompasses traditional marketing channels, such as outdoor advertising and direct mail, as well as digital channels such as social media and search adverting. Public relations professionals manage the dissemination of information about an organisation to help shape its public perception.
TRENDING IN Marketing, advertising and PR
You and your graphic design degree
A graphic design degree will prepare you for a range of career options, from setting up your studio to working for a design consultancy. Your course may give you the opportunity to work on projects with leading businesses and organisations. Promote yourself and build contacts by entering competitions and exhibitions. Opportunities exist for in house designers and designers with branding agencies.
You and your marketing degree
A marketing degree will prepare you for a career not just in the highly competitive field of marketing, but for a variety of sectors. As all sorts of organisations require marketing to grow, opportunities are available across the spectrum of industry sectors, both private and public. The range spans from financial and consumer sectors to government, charities and educational institutions.
You and your web design degree
Employers within and beyond the information technology and computing sector are seeking web design and development graduates. Build a portfolio by working on and designing websites independently of your studies. Companies will either have their own in-house web designers or will employ freelance agencies when required, so plenty of opportunities exist for web design graduates.
What can I do with a marketing degree?
A degree in marketing opens up a broad range of career options in areas such as media, advertising, public relations, event-organising, fund-raising, lobbying and research. Marketing graduates can work in diverse industries and sectors. Public relations, sales, brand management, advertising and general management are all careers where the analytical and problem-solving skills of marketing graduates are sought.
Career options
Explore graduate employers
Get industry-leading career advice and opportunities from graduate employers.
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Employers in Marketing, advertising and PR
All employersOur top employers
Industry leaders with a large annual graduate intake.
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EY
Accounting & finance + 5
We’re change agents and cyber gurus. Performance improvers and problem solvers. Data scientists and growth hackers. Bot programmers and software builders. Risk managers and confidence builders. We’re more than 395,000 global perspectives ready to welcome yours. Your bold ambition is just the beginning. Harness our global scale, our tech, our teams and our culture to realise your potential. Learn from the best, surround yourself with the curious, ask better questions to seek better answers and build a better working world. The exceptional EY experience. It’s yours to build.
Lidl Ireland
Retail, business & commercial services + 6
Mastering logistics. Facing crises. Helping to feed the nation. When you work with Lidl you learn essential skills for an essential business. It’s hard work, but it’s rewarding in every sense - with unrivalled career development, serious opportunities for personal growth and a unique programme which is tailored to you.
Featured employers
Active employers looking for graduate talent all year round.
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And many more
Other employers who are active on gradireland , regularly posting new opportunities and events during peak seasons.
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FAQs in marketing, advertising and PR
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CVs, applications and tests
Learn how to stand out! From writing CVs and applications to practicing aptitude and psychometric tests, find the tools and tips to help you apply with confidence.
Career ideas
Not sure where to begin or the type of job that would suit you? Explore your career choices and find professions that make a difference, options with your degree subject, working abroad opportunities, tips for starting your own business and more.
Finding a job
Find the advice and guidance you need at the start of your career, as well as tips for structuring your job hunt, building your network and showcasing your potential.
Internships
Internships are a great way to build up work experience early on in your career. They can also lead to a graduate job offer.
Interviews and assessment centres
Learn how to succeed in graduate interviews and assessment centres with our advice on answering tricky interview questions, on the essential research you need to do before an interview and on tackling assessment day exercises.
Job descriptions
Discover and build the skills that graduate employers are looking for. Explore career advice and find the tools to help you develop and showcase your potential.
Job offers and working life
Navigating job offers and working life can be tricky early on in your career. Learn all about job offers, what to ask and how to ace your first role.
Skills for getting a job
Discover and build the skills that graduate employers are looking for. Explore career advice and find the tools to help you develop and showcase your potential.
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