Arts Management & Creative Producing

Course Outline
The MA in Arts Management & Creative Producing provides postgraduate training in arts leadership and management as well as offering essential practical skills in event organization across a range of art forms including amongst others, theatre, opera, music, film, dance, literature, visual and performance art. Reinforcing UCC's reputation as a centre of excellence in interdisciplinary art practices, the emphasis will be on learning through professional practice. The MA is geared towards those who wish to establish themselves as international arts managers (managing theatres, arts venues and cultural organizations) and creative producers (programming, producing, curating performances, arts events, and festivals). Situated within the Department of Theatre (School of Music and Theatre) and working in collaboration with the Cork Opera House, this MA will draws on the professional experience of its teaching team including: Dr. Marie Kelly (Abbey Theatre's former Head of Casting), Eibhlín Gleeson (Chief Executive, Cork Opera House), Prof. Jools Gilson (Prof. Creative Practice, School of Music and Theatre, UCC). The programme showcases innovative teaching practices afforded through UCC's partnership with the Cork Opera House as a 'learning theatre' and the teaching team's extensive expertise and network of professional contacts within the industry.

Course Practicalities
This MA in Arts Management & Creative Producing showcases innovative teaching practices afforded through UCC's partnership with the Cork Opera House as a 'learning theatre' and the teaching team's extensive expertise and network of professional contacts within the industry. As well as taking seminars, lectures, learning through webinars (approx.10-15 hours per week), students will undertake self-directed study/research of material on modular reading lists (approx. 20-25hours per week). The programme also involves out of class time activities including field trips for theatre visits, cultural events, and for events that enable students to network with industry professionals in Cork and elsewhere. Course activities lead up to producing a professional programme (or festival) of work at the Cork Opera House in 2020. Students also take an end of term arts placement. In the course of this, students should be prepared to devote time in the evenings and at weekends for related activities such as rehearsals, previews, openings and ancillary events.

Students will be continuously assessed through a combination of written essays, class presentations, contribution and achievement in practice. A final dissertation includes practice (producing a programme of work) and a short dissertation (6,000-7,000 words).

Why Choose This Course
This MA offers a tangible link between the classroom and the professional environment offering:
• Hands-on training through UCC's unique partnership with Cork Opera House;
• Access to industry-experienced teachers and active professionals led by Dr. Marie Kelly (formerly of the Abbey Theatre, Board member Everyman Theatre, Cork, Vice-President of Irish Society for Theatre Research) and Eibhlín Gleeson, CEO Cork Opera House (formerly Chamber Choir Ireland, EMG Arts Management, John F Kennedy Centre for Performing Arts, Washington DC).
• Direct engagement with industry, e.g. producing work at the Cork Opera House in 2020.
• Learning in a culturally engaged City with several centres of excellence in teaching in the Arts: UCC School of Music & Theatre, CIT Cork School of Music, Crawford Gallery;
• Access to international mentors and lecturers via webinar technology;
• Access to Blackstone Launchpad and UCC Ignite encouraging entrepreneurship;
• Field trips, visiting lectures, symposia on producing and arts management which encourage networking and understanding of the cultural sector;
• Access to the School of Music and Theatre's range of research related activities and events including FUAIM and Perforum;
• An exit 'Placement Award' of €1,100 to the student of highest merit.

Placement or Study Abroad Information
An end of year internship is a core element of the programme, allowing students to gain experience working in an arts organization or related environment outside of that of the Cork Opera House.

On graduating an exit 'Placement Award' of €1,100 will be made to the student of highest merit.

Entry requirements

Applicants will normally have an honours primary degree (2H2 or above) in the humanities or business and demonstrate an interest in working in the arts.

Examples of demonstrated interest include membership of youth arts groups; previous involvement in art projects either at school, university, or in the community; previous internships/placements, volunteering, or full/part-time work in arts-related organizations. Applicants with significant professional-level experience in the arts will also be considered.

In addressing the criteria, applicants will be required to answer supplementary questions in addition to the standard questions on the online Postgraduate Studies Application form for Taught masters programmes.

Applicants will be required to attend an interview (in person or via Skype in the case of students living at a distance) with staff from the Department of Theatre(UCC) and Cork Opera House.

English Language Requirements
Applicants that are non-native speakers of the English language must meet the university approved English language requirements available at

International/non-EU applicants
For full details of the non-EU application procedure please visit our how to apply pages for international students. In UCC, we use the term programme and course interchangeably to describe what a person has registered to study in UCC and its constituent colleges, schools, and departments.

Not all courses are open to international/non-EU applicants, please check the fact file above.

For more information please contact the International Office.

Subjects taught

Students take 90 credits (35 core credits, 15 elective credits and a final Project of 40 credits) as follows:
Part I: (45 credits)
Core modules (30 credits)
Semester 1
• DR6044 The Arts Landscape (5 credits)
• DR6046 Creative Producing and Curating (5 credits)
• MG6815 Management & Organization (5 credits)

Semester 2
• DR6045 Artistic Leadership and Strategies in Artistic Leadership (5 Credits)
• MG6019 Management & Marketing of Museums (5 credits)
• MG6317 Contemporary Issues in HR (5 credits)

Elective modules (15 credits) Semesters 1 and 2
• DR3018 Cultures of Movement & Place - Advanced (10 credits)
• EN3048 20th Century American Literature (5 credits)
• EN3075 Contemporary Irish Writing (5 credits)
• EN3079 Contemporary Culture (5 credits)
• MU2013 Music in Community (10 credits)
• MU2023 Sounds Like Listening (5 credits)
• MU2032 Art of Sound (5 credits)
• MU2034 Music & Cultural Tourism (5 credits)
• MU6037 Music & Cinema (10 credits)
• FX3001 Contemporary Cinema (5 credits)
• FX3011 The Gendered Lens: Industry, Culture, Representation (5 credits)
• HA6024 Global Contemporary Art (10 credits)
• MG6704 Internationalisation and Sales (5 credits)
• MG6705 Marketing for Technology Entrepreneurs (5 credits)
• MG6327 Entrepreneurship Practice and Opportunity Recognition (5 credits)
• DH6004 Conceptual Introduction to Digital Arts and Humanities (5 credits)
• DH6012 Contemporary Practices in Publishing and Editing (5 credits)
• DH6017 Models, Simulations and Games (5 credits)

Part II: (45 credits)
• DR6048 Final Project: Arts Management & Creative Producing (40 credits)

Practical element: students produce a mini-festival the Cork Opera House
Written element: 6,000-7,000 words
• DR6047 Arts Placement (5 credits)

Note: Students with approved previous training in accountancy, management and marketing may be advised by the Programme Coordinator to replace core modules in these subjects with those from the selection of electives on offer. Not all modules may be available every year and some modules run across two semesters. For this reason, and in order to ensure coherence and a good workload balance over the course of the programme, all students will select their modules in consultation with the programme coordinator.

Part-Time Option
Part-time is taken over two years. Part-time students must take a minimum of 35 credits of taught modules in their first year including Arts Placement. In Year Two part-time students take 55 credits. For part-time students, the Final Project module is only available in the second year. See below:

Year 1 (35 credits):
In Semester 1 part-time students must take DR6044 (5 credits) and MG6815 (5 credits). In Semester 2 part-time students must take DR6045 (5 credits) and MG6019 (5 credits). In addition, part-time students must take two 5 credit electives across Semester 1 and 2 and DR6047 Arts Placement (5 credits) module in Semester 3.

Year 2: (55 credits):
Part-time students must take core modules DR6046 (5 credits) in Semester 1 and MG6317 (5 credits) in Semester 2. Along with this, part-time students take one 5 credit elective in either Semester 1 or Semester 2 and 40 credit final project module in Semester 3.

Further details on the modules listed above can be found in our book of modules. Any modules listed above are indicative of the current set of modules for this course but are subject to change from year to year.


CKD01: 1 year full-time;
CKD03: 2 years part-time.

Enrolment dates

Start Date: 7 September 2020

Post Course Info

Skills and Careers Information
On completion of the programme students can avail of a wide range of opportunities in the cultural sector and across the creative industries. These include:
• Performing arts management (managing arts venues and organizations)
• Independent event producing and curating (theatre, performance, dance, and other arts events, festivals, exhibitions etc)
• Audience engagement, fundraising, marketing and PR
• Research and development in cultural policy (working in national/international government funding agencies and other cultural agencies)
• Creative project management in the corporate and creative industries.

More details
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  • Qualifications

    Degree - Masters (Level 9 NFQ)

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