Cultural Event Management

Master of Business Cultural Event Management.

This Master of business in Cultural Event Management (Level 9 - 90 credits) addresses the specific needs of the Cultural and Creative industries. The business modules are contextualised to the cultural sector and you will develop core business skills in event management.

What is Cultural Event Management?
The CCI sector is regarded as a significant contributor to the Irish economy and includes not just 'cultural' industries but also 'creative' industries. This course provides the transferable and transversal skills identified by the Expert Skills group as relevant for the labour market. The programme is delivered on Thursday evening and Friday with some Saturday workshops/masterclasses. On successful completion of the programme, graduates will be able to:

Understand and critically evaluate the structure and functioning of the cultural and creative industries in Ireland.

Apply key business skills and analysis to cultural events including: event management, strategic management, strategic marketing, HR, Finance and fundraising, and Law.

Analyse and critically evaluate cultural policy and the social and economic impacts of cultural events at national, regional and local level.

Conceptualise, plan and develop appropriate business models for cultural events, diagnose problems and identify solutions relating to cultural events.

Conduct sectoral research, analyse and present findings.

Work as part of a team and/or individually.

Think critically in light of social, cultural, philosophical and ethical business issues as they relate to cultural event management.

Subjects taught

What modules will I study?
Cultural Event Management
Strategic Management
Digital Marketing
Cultural Policy
Business Management
Business Research Methods
Research Project

Entry requirements

Minimum Entry Requirements
Undergraduate qualification of 2nd Class Honours or higher at Honours Degree level.

Applicants may be considered provided they can demonstrate Honours Degree equivalence which can be verified through the RPL (recognition of prior learning) process.

Two references must also support your application.

Application dates

Application Deadline:
Round 1: 4.00pm Thursday 27th May 2021.
Round 2: 4.00pm Wednesday 25th August 2021.

*Round 2 is subject to available places.


18 months.

Tuesday 6pm-9pm, Thursday 6pm-9pm + approximately 8-10 Saturdays 10am-4pm Weekday evening classes will be hosted online


EU Fee: €6,000
International Fee: €16,000

Enrolment dates

Start date: TBC

Post Course Info

Future careers
– Work as a cultural event manager in a variety of arts organisation or in the festival sector.

– Work with an event management company providing services to a wide range of clients.

– Be a freelance manager/cultural entrepreneur or a specialist manager within the cultural industries (e.g. music promoter).

– Continue your studies to Masters and/or PhD level in Ireland or abroad.

More details
  • Qualification letters


  • Qualifications

    Degree - Masters (Level 9 NFQ)

  • Attendance type

    Part time,Afternoon,Evening,Daytime,Weekend

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    Course provider