Design & Development of Digital Business

Course Outline
The Master of Design and Development of Digital Business is a 12-month (full-time) taught master's degree course. This intensive and innovative course is designed to provide honours graduates who have little or no prior technology experience with:

a critical understanding of Internet and mobile business strategies, models and processes

a high level of competence in the technology skills needed to develop professional electronic and mobile business systems

excellent employment opportunities and a world-class student experience

In Part I of the course, students work closely with our staff in lectures, seminars and in our state-of-the-art development labs to acquire and hone the knowledge and skill areas that underpin contemporary electronic and mobile business. Modules in Part I focus on a wide variety of subject areas including business strategy, programming for the Internet and for mobile devices, systems analysis and design, and systems infrastructure. All technology courses are firmly grounded in a practical, real-world business context and are designed for students with little or no prior experience in computing technology.

In Part II, students work in small groups with a mentor to apply their new knowledge and skills in a practical way - by developing an idea for a new, innovative electronic business venture. The project groups will bring their venture from an initial concept to a fully-articulated business and marketing plan, culminating in the implementation of a functional proof-of-concept prototype system.

Students take a total of 90 credits. Students take taught modules to the value of 70 credits in Part I and a Digital Design and Development Project to the value of 20 credits in Part II.

Why Choose This Course
The Master Design and Development of Digital Business offers a unique opportunity for graduates from non-computing disciplines. This course provides you with an opportunity to quickly acquire a set of core skills, both commercial and technical, that will enable you to start your own electronic/mobile business, or seek a position in an established company.

Entry requirements

To apply for this course, you will have:

at least a 2.2 degree in any discipline except those with high levels of software development content (e.g. computer science, business information systems, etc.) or

expect to graduate in the year of entry with at least a 2.2 degree in any discipline except those with high levels of software development content

Consideration will be given to applicants who do not meet the minimum criteria but who have relevant professional experience, subject to approval by the School of Business

If you are applying with Qualifications obtained outside Ireland and you wish to verify if you meet the minimum academic and English language requirements for this programme please click here to view the grades comparison table by country and for details of recognised English language tests.

English Language Requirements
Applicants that are non-native speakers of the English language must meet the university approved English language requirements available here.

For applicants with qualifications completed outside of Ireland
Applicants must meet the required entry academic grade, equivalent to Irish requirements, please find our grades comparison by country here.

International/non-EU applicants
For full details of the non-EU application procedure please visit our how to apply pages for international students. In UCC, we use the term programme and course interchangeably to describe what a person has registered to study in UCC and its constituent colleges, schools, and departments.

Not all courses are open to international/non-EU applicants.

For more information please contact the International Office.

Assessment Info

Assessment is performed through a number of methods: by examinations at the end of teaching Part 1 (up to Christmas) and Part 2 (usually the following May), set class assignments, and continuous assessment.

The course is taught by staff from the Department of Business Information Systems (seven modules) and from the Department of Electrical Engineering (one module).

Subjects taught

IS6100 Electronic Business Models and Systems
IS6124 Business Models for Disruptive Technology
IS6127 Systems Analysis and Application Modelling
IS6128 Application Design
IS6129 Introduction to e-Business Experience and Practice
IS6130 e-Business Strategy Formulation
IS6131 Programming for Web Application and Services 1
IS6132 Programming for Web Applications and Services 2
IS6133 Fundamentals of Interaction Design
IS6143 Foundations of Object Oriented Programming using Java
IS6144 Introduction to Mobile Application Development
IS6145 Database Analysis and Design
IS6146 Databases for Management Information Systems
IS6147 Service Design Thinking

IS6117 Digital Design and Development Project

Further details on the content and modules are available on the Postgraduate College Calendar.

Further details on the modules listed above can be found in our book of modules. Any modules listed above are indicative of the current set of modules for this course but are subject to change from year to year.

University Calendar
You can find the full academic content for the current year of any given course in our University Calendar.


1 year full-time.

Enrolment dates

Start Date 7 September 2020

Post Course Info

Skills and Careers Information
On this course you can expect to gain both technical and commercial skills. The technical skills include programming for the web and mobile devices, data modelling, and database management. The commercial skills learned include electronic business models, business systems analysis, and electronic commerce. You will have the know-how to start your own e-business or seek a position in an established company.

Our graduates have secured positions as business analysts, systems analysts, programmers, consultants, etc. with a variety of indigenous and multinational companies in fields as diverse as business consultancy, IT, telecommunications, banking, insurance and pharmaceuticals.

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    Degree - Masters (Level 9 NFQ)

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