Digital & Content Marketing - Aungier Street
What is... Digital and Content Marketing?
Graduates of the programme will have an exciting variety of career options in marketing and in specialist areas of the field including those that are new and emerging such as content creation.
Strategic Digital Marketing
Digital Metric & Analytics
Social Media Marketing
Campaign Planning & Budgeting
Business Research Methods
Regulation & Governance
Minimum Entry Requirements?
• Applicants should have a minimum 2.1 honours business degree.
• *Other applicants will be considered based on their experience, attitude and aptitude.
• If English is not your first language you will need to provide evidence of your English language proficiency as detailed on our website. Applicants for this course should have a minimum IELTS (Academic Version) English Proficiency of 6.5 overall (or equivalent) with nothing less than 6 in each component.
• Applicants may also be required to attend for interview.
Applications for this course are now open.
A variety of assessment approaches are utilised on this programme to ensure an engaging learning experience.
Mode of Study: Full Time
Method of Delivery: Classroom
Participants will take 7 modules in semester one, 4 modules in semester 2, and undertake 2 self-pace modules over the duration of the course. The expected schedule of contact hours will be approximately 15 hours per week. The work-placement aspect of this course takes place for 12 weeks in semester 2.
Commencement Date 01/09/2020
Location City Centre: Aungier Street
Post Course Info
What are my career opportunities?
Graduates can expect to work in such roles as marketing manager, digital marketing specialist, marketing analyst, social media manager, marketing technologist and many more. The work placement element of the programme provides participants with experience relevant to their interests in the field. This coupled with the Digital Portfolio will prepare graduates for finding the right opportunity to match their new skills and competencies, while empowering them to build their own career trajectory.