Digital Entrepreneurship

What is it?

An entrepreneur is someone who transforms an idea for an enterprise or a business into economic goods or trade. This course hones entrepreneurial competencies and can increase your chances of success in this very competitive environment. It will teach you the digital tools which can enable businesses to improve their online offering and capabilities. Students work on a business concept, interrogate its business model, and test its validity in the marketplace.



What will I do?

Students work on real business scenarios, and develop and execute a customised online and web marketing strategy. It combines best digital practices with business model validation, enterprise development and research. The research project module focuses on emerging digital technology issues with a focus on international issues.

What will I study?

Digital Design for Business

Digital Innovation + Entrepreneurship

Digital Marketing

SEO + Data Analytics

Management

Business Research Methods

Research Project

Minimum Entry Requirements

Undergraduate qualification of 2nd Class Honours or higher at Honours Degree level.



Applicants may be considered provided they can demonstrate Honours Degree equivalence, which can be verified through the RPL (recognition of prior learning) process.



Two references must also support your application.



Portfolio: No

2024 Applications are now open



IADT operates a rolling admissions policy for graduate taught courses, with decisions issued in 4 weeks after a submitted and complete application is received.



An application is incomplete until you provide all required items on the checklist (including the application fee, if applicable).



Generally, courses will remain open to applications until all places are filled.

18 months



Tuesday 5pm-9pm

Thursday 5pm-9pm

+ approximately 8-10 Saturdays 10am-4pm

Programme is due to commence September 2024

Future careers

Graduates can originate, validate and test a business idea; write an investment-ready business plan; and critically engage with emerging digital technology trends and developments. It opens up opportunities in management, marketing, digital marketing, digital strategy, start up, and e-commerce.