Master of Business Digital Entrepreneurship (MBus).
This Master of Business in Digital Entrepreneurship (Level 9 - 90 credits) will develop your essential digital knowledge and give you the skills to set up and succeed as an entrepreneur in the online environment or work in a large organisation.
What is it?
An entrepreneur is someone who transforms an idea for an enterprise or a business into economic goods or trade. This course hones entrepreneurial competencies and can increase your chances of success in this very competitive environment. It will teach you the digital tools which can enable businesses to improve their online offering and capabilities. Students work on a business concept, interrogate its business model, and test its validity in the marketplace.
What will I do?
Students work on real business scenarios, and develop and execute a customised online and web marketing strategy. It combines best digital practices with business model validation, enterprise development and research. The research project module focuses on emerging digital technology issues with a focus on international issues.
What will I study?
Digital Design for Business
Digital Innovation + Entrepreneurship
SEO + Data Analytics
Business Research Methods
Minimum Entry Requirements
Undergraduate qualification of 2nd Class Honours or higher at Honours Degree level.
Applicants may be considered provided they can demonstrate Honours Degree equivalence, which can be verified through the RPL (recognition of prior learning) process.
Two references must also support your application.
Round 1: 4.00pm Thursday 27th May 2021.
Thursday 5pm-9pm + approximately 8-10 Saturdays 10am-4pm.
Post Course Info
Graduates can originate, validate and test a business idea; write an investment-ready business plan; and critically engage with emerging digital technology trends and developments. It opens up opportunities in management, marketing, digital marketing, digital strategy, start up, and e-commerce.