Digital Media with Business Analytics

SETU - Wexford Campus

Digital Media with Business Analytics

What is the programme about?
Digital Media is now an integrated part of all areas of the digital landscape. Covering areas from tradition graphic design and web and digital media, but also now a key skill in all forms of marketing, business and data analysis.

Technology and its seamless integration into our lives has now caused an increased need for well designed information and assets, delivered in a bespoke, market focused format.

Analytics, and information and the use of data, is now a major role in the digital landscape. Understanding data, retrieval, processing and presentation of data is a highly sought after skillset, across many if not all areas of business world.

This programme aims to marry these two skills together, and create a learner that is highly skilled in the area of Digital Media Design with an in-depth knowledge of Business Analytics.

The graduate will possess the ability and key skills needed to engage, create, and communicate information to a consumer driven market.

Subjects taught

What subject areas will I study?
Digital Media Design
Information Design
User Interface Design
Digital Media Applications
Programming for Data Analytics
Business Intelligence Applications
Business Data Analytics
Digital Strategy
Research Methods
Placement or Research Project

Entry requirements

Applications are welcomed from a wide range of design and analytics related disciplines. Candidates are sought from the areas of Design, Creative Arts, Computing, TV and Media, Business, Digital Marketing, Business Analytics and Data Science.

All applicants will need to have a Level 8 honours degree with 30 ECTS credits in a design/digital related subject/ module.

Applicants may be called for interview.

Application dates

How to apply?
The following entry routes are available:
MSc Wildlife Conservation & Management FT (D027)
Duration: 1 Years
Attendance: Full Time
Deadline: Rolling *

* Courses will remain open until such time as all places have been filled, therefore early application is advised.




1 year full-time.


MSc Wildlife Conservation & Management (D027) Full Time
EU fee per year - € 8875
nonEU fee per year - € 25600

***Fees are subject to change

Tuition fee information is available on the UCD Fees website

Enrolment dates

Next Intake: 2020/2021 September

Post Course Info

What will I be able to do when I finish the programme?
The digital industry in Ireland is currently top three growth area's in Ireland, this sector is one of the country's most prevalent employers. Graduates from IT Carlow will enter a market that is fast paced and growing exponentially. Alongside being highly sought after at a local and national, graduates will be skilled and equipped to travel the world and work in various dynamic and digital industries. Graduates will seek employment across the digital landscape. This will include areas of design, innovation and business analytics. Graduates with design and development skills backed up with in-depth data analytical skills, possess a combination of practical and theoretical skills that now make them highly sought after.

In addition, employers recognise the merits of diverse skills in programming, strategy, business, research and innovation, all of which are developed whilst studying for the MSC in Digital Media with Business Analytics. Graduates of the MSc in Digital Media with Business analytics can take up employment in areas such as:

• Digital Media
• UI/UX Development
• Web and interface design and development
• App design and development
• Data analyst
• Data visualisation
• Business innovation
• Design innovation
• Social media content development
• Social media management and consultation
• Marketing content development, management and consultation
• Digital content management
• Project management.

Exit Award
Students who successfully complete the relevant 60 credits of the programme will be eligible for the Postgraduate Diploma in Digital Media with Business Analytics.

More details
  • Qualification letters


  • Qualifications

    Degree - Masters (Level 9 NFQ)

  • Attendance type

    Full time,Daytime

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