Entrepreneurship & Marketing
Graduates should also be capable of pursuing further studies to Ph.D. level.
The period of structured tuition is September to May (two semesters), with the dissertation submitted in August. Examinations will take place in January and May
Subjects taught
Course Content
Semester 1
Induction Workshop
Business Strategy*
Entrepreneurship & Economic Development
Systematic Innovation & Intrapreneurship
Strategic Brand Management
New Venture Finance
Research Methods
Semester 2
Research Project**
Change Management
Entrepreneurship Theory & Practice
Marketing for New Product Development
Applied SME Strategic Business Management
Strategic Digital Marketing
* A week-long intensive module, jointly run in conjunction with Heilbronn University, Germany.
**Research Project: Students will be required to complete a research project of around 7,000 words
Entry requirements
Applicants must have a recognised honours degree, normally a 2:2 or higher, in business, marketing, entrepreneurship, accounting or related discipline.
Application dates
You should apply using the DkIT Postgraduate Application. Please include an up-to-date CV with your application form and send your completed application to Admissions Office, Dundalk Institute of Technology, Dublin Road, Dundalk, Co. Louth.
Duration
1 Year
This programme is available on a one year full-time basis (attending two days per week), or a two-year part-time basis (attending one day per week).
Enrolment dates
Contact Dundalk IT for the next course start date.