Executive Development - High Performance Sales & Business Development

Programme Overview
Designed to equip senior executives with an in-depth understanding of how to achieve increased profits, double growth and create a robust growth strategy for the next stage of an organisation's development, this diploma will help participants develop their own thinking and address key sales and business development challenges with clarity, innovation, focus and confidence.

The diploma will provide participants with leading-edge sales management models, concepts, tools and action learning that will make a significant difference to their business efficiency and performance levels. It will enhance participants' ability to create and lead a high-performance sales and business development team, unit and organisation.

Who is it for?
Senior executives currently responsible for leading the sales and business development function of their organisation;

Managers who want to successfully integrate their business development strategy into the corporate strategy of the organisation;

Senior executives who want to optimise their sales structure and performance;

Managers who want to use coaching and performance management techniques to create a motivated and high performance team;

Individual contributors who are tasked with planning the sales strategy and implement sales force decisions;

Leader/managers who would like to challenge their thinking with the latest research and learning from Fortune 1000 sales organisations and leading academics.

Programme Benefits
Upon completion of this programme, participants will have a deep understanding of sales strategy decisions that most impact revenue and profit growth, and that precede decision-making related to sales force management and cross functional alignment.

Specifically, the programme will:

Equip the participant with the tools to assess and address the strategic sales and business development strategy decisions that impact upon revenue;

Provide deep insight into some of today's most challenging issues in sales force design, deployment, talent management and effectiveness;

Address the topic of team performance and engagement to test and accelerate a competitive advantage;

Provide learning strategies for improving the participant's ability to communicate performance expectations and manage performance gains and gaps;

Help participants develop a coaching mind-set to support increased performance and development.

Successful participants will be awarded a Professional Diploma in High Performance Sales and Business Development. This qualification is accredited and awarded by University College Dublin and valued at 30 credits. It is positioned at Level 9 on the National Framework of Qualifications. This diploma forms part of the MSc in Business (Leadership & Management Practice).

Content
MODULE 1 STRATEGY FOR BREAKTHROUGH SALES PERFORMANCE
MODULE 2 LEADING AND COACHING FOR BREAKTHROUGH PERFORMANCE
MODULE 3 CREATING, WINNING AND DEVELOPING CUSTOMERS & CLIENTS
MODULE 4 NEGOTIATIONS – CHANGING THE GAME
MODULE 5 EXECUTING HIGH PERFORMANCE BUSINESS DEVELOPMENT OPERATIONS
MODULE 6 DRIVING REVENUE & PROFITABLE GROWTH THROUGH HIGH PERFORMANCE TALENT

The diploma programme is demanding and participants should be free of other responsibilities on the days of the workshops. 100% attendance is required.

We would encourage you to check the module dates listed on the overview page to ensure your availability. If you do miss a module due to unexpected circumstances, there is no longer an option to take that module with another intake of the programme. You will be required to complete an additional assignment as well as the module assignment. Full details on the module assignment as well as the additional assignment will be shared with the participant.

Participants should have at least 5 years management experience and hold a primary degree or equivalent professional qualification. Consideration will also be given to applicants who do not hold a primary degree but whose depth of industry/organisational experience, deems them suitable participants.

Maria Keany
Business Development Manager
To apply for this programme, please contact Maria Keany who would be delighted to discuss the application procedure with you further.
maria.keany@ucd.ie
+353 1 716 8059

A completed application form, digital photograph and copy of transcripts for all university-level degrees (if applicable and excluding those taken at UCD) will be required. A telephone interview with the Programme Director will form part of the application process. The interview helps determine whether the programme is the most appropriate educational solution for the applicant.

12 months part-time
Delivery 6 X 2 Day Modules

Programme Structure
This programme is delivered over a series of 6 two-day workshops within a 10–month period. Workshops are held on Fridays and Saturdays to minimise interference with work schedules. The programme structure is designed in order to facilitate busy work/lifestyles and to assist participants integrating study into their working lives while enhancing their contribution as a member of the management team.

Pathway to a Master's Degree
As Ireland's premier provider of executive development open programmes, we can help you master the right skills for the most complex global business challenges with our unique and flexible MSc pathway. If you're an experienced professional who wants to continue in your chosen career while undertaking part-time study, then this is flexible MSc pathway option will offer you the very best learning experience and a world-class qualification.

What is the MSc Pathway?
Our MSc in Business (Leadership & Management Practice) is based around a framework of ten selected diploma programmes. By completing any three of these ten diplomas, within a recommended 5-year timeframe, you will earn 90 credits (the national standard for a Masters Qualification) and will be conferred with the qualification of MSc Business (Leadership & Management Practice) accredited and awarded by UCD at NFQ Level 9.