International Business with Data Analytics - Online

The MSc International Business with Data Analytics (MScIB-DA) is an interdisciplinary programme bringing together the fundamentals of international business with an in-depth grounding in data analytics. The curriculum will provide students with the core knowledge of all aspects international business as well as how data is used to solve real business problem. You will develop a unique set of research skills allowing them to prepare, analyse and use data providing deeper and meaningful insights focusing on key international business issues.



The MScIB-DA and is designed for future leaders, managers, consultants and entrepreneurs and their role as global citizens. Our experienced teaching team at Ulster University Magee campus will encourage and support you to develop and experience a wide range of learning, research and personal development to develop you professionally. The programme will also provide you with the opportunity to conceive, design and implement satisfactorily a substantial research project within the broad subject area of international business.



The MScIB-DA is offered full-time and part-time basis at the Magee campus and Distance Learning, and as such it attracts a variety of students with different educational needs: graduates from all disciplines wishing to pursue a career in international business, professionals and business practitioners, wishing to upskill, improve career options and develop expertise in a rapidly developing and constantly evolving global business environment. We are proud that the MScIB-DA attracts international students keen to pursue careers in this field.



Students are expected to login regularly & weekly each semester to participate in online discussions and collaborate with their peers and tutors. There is no requirement to attend live classes. There are no formal/fixed patterns of "attendance" as this is a fully online programme.



FT: MSc completed within 1 calendar year



PT: MSc completed within 2 calendar years (September/January start) or three academic years.



Participants can also exit with a PgCert after successful completion four modules or alternatively exit with a PgDip after successful completion eight modules.



Professional recognition

The Institute of Export and International Trade (IOE)

Accredited by the Institute of Export and International Trade (IOE) for the purposes of exemptions from some professional examinations

Semester 1

BMG705 Global Business in Context (15 credits)

BMG704 International Finance (15 credits)

MKT744 Global Marketing and Sales Development (15*)

BMG814 The Digital landscape (15 credits)



Semester 2

BMG880 Data Analytics for International Business (15*)

BMG936 International Entrepreneurship (15*)

BMG871 International Business Research Skills (15*)

BMG872 Global Strategy Development and Implementation (15*)



Semester 3

BMG847 Dissertation 60 credits

or

BMG858 Applied Research Project 60 credits)

Applicants must:

(a) have gained

(i) a second class honours degree or better from a university of the United Kingdom or the Republic of Ireland, or from a recognised national awarding body or from an institution or another country which has been recognised as being of an equivalent standard, or



an equivalent standard (normally 50%) in a Graduate Diploma, Graduate Certificate, Postgraduate Certificate or Postgraduate Diploma or an approved alternative qualification;



and,



(b) provide evidence of competence in written and spoken English (GCSE grade C or equivalent); the minimum English language requirements for non-native English speakers, are IELTS 6.0 (with no contributing band at less than 5.5).



or, as an alternative to (a) (i) or (a) (ii) and/or (b):



(c) in exceptional circumstances, where an individual has substantial and significant experiential learning, a portfolio of written evidence demonstrating the meeting of graduate qualities (including subject-specific outcomes, as determined by the Course Committee) may be considered as an alternative entrance route. Evidence used to demonstrate graduate qualities may not be used for exemption against modules within the programme.



English Language Requirements

English language requirements for international applicants

The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.



Ulster recognises a number of other English language tests and comparable IELTS equivalent scores.

1 calendar year, Full-time

2 calendar years, Part-time - (September/January start) or three academic years.



This course is taught online so you can study where you want, when you want.

Start dates:

September 2025

January 2026

Career options

Student and employer needs are reflected in the development of this programme and evidenced in the career destinations and further development of our graduates. The nature of the provision is such that it equips individuals for employment in a wide range of international roles within the public and private sectors and a significant number of graduates are successful in gaining promotion in their chosen fields or alter their career paths following completion of their programme of study.



A sample of graduate employers includes:

• Marriott Hotel Group

• PWC

• KPMG (Germany)

• Deloitte

• Laterooms.com

• Halfords

• Smile Communications

• The European Space Agency

• Ni civil Service

• O Neills International Sports Ltd

• First Derivatives Plc



A number of graduates from these programmes have also undertaken their doctoral studies, both within Ulster University and beyond.