Journalism & Digital Content Creation - Crawford College of Art & Design

Course summary
The course is a well-rounded, professional programme that prepares graduates for positions in the media. The programme blends journalistic tools and techniques with content creation using new technologies and digital media to prepare students for the new media workplace. The programme has a strong connection with the media industry. Graduates of this programme are well equipped with the requirements to operate as today's digital journalists and content creators.

The overall aim of this programme is to produce graduates who can demonstrate essential skills in the fast-moving environment that is modern Journalism. Graduates will have acquired the knowledge, skills and competencies that will equip them to function as professionals with a solid grounding in the tools and practices of print, broadcast and online journalism.

Course content focuses strongly on journalistic tools and techniques, particularly within modern Journalism and digital content creation. Graduates will acquire the knowledge, skills and competencies that will equip them to work as professionals in the communications industry with a solid grounding in the tools and practices of journalism and digital content creation.

Our Masters in Journalism and Digital Content Creation programme blends journalistic tools and techniques with training in new technologies and media to prepare students for the new media workplace. Along with our strong connections with industry, even as they learn, our students are producing work that is published in the national media. We're equipping our students with all the skills that are basic requirements for today's digital journalists and content creators: shooting and editing video, creating audio and podcasts, using social media, developing an online presence and strong connections with industry.

Journalism is undergoing big changes. Technology is evolving and so too is the role of the journalist. With these changes come new practices and new ways of working. Journalism graduates from CIT are highly trained in the skills of journalism and digital content creation. As well as its value in the journalism business, students' ability to write, to tell stories, to shoot video and create audio – i.e. digital content creation and storytelling - is highly valued in areas such as marketing, advertising, public relations and general communications. As well as journalism, our graduates have also found jobs in these areas.

"Facebook averages 8 billion daily video views from 500 million users."
USA Today

"64% of Twitter users are following a professional news account."
Reuters Institute

"News online needs to be clickable, readable and engaging on any size screen the user chooses."
BBC Academy

"Producing great digital journalism requires every bit as much focus, talent, enthusiasm, and expertise in the digital medium as it does in print and TV."

Social Media is a vital tool for anyone working in broadcasting. Journalism students from MTU Cork have a real grasp on how to make the best use of it both for research and promotion.

Practical assignments: Since the programme began we have made strong connections with industry, including the Irish Examiner, RTE, RedFM, the Irish Independent and Newstalk. Each year Journalism students invite industry leaders to a media seminar exploring the current trends in media.

Placement and mentoring: There is a Mentorship Programme in semester 3 of the masters. Each student will work with a mentor who is highly experienced in the communications industry. This can also involve short placements in media organisations.

Documentary making: There is a strong emphasis on documentary making in semester 3. An international student documentary showcase in MTU Cork, FilmCraftCork, is an annual event and Journalism students will have the opportunity both to showcase their documentaries at the festival and to be involved in its organisation through the Event Management elective module.

FilmCraftCork is part of a network of student documentary festivals, which are held in the Netherlands, the UK, Portugal, Belgium, South Africa and New York. MTU Cork students can also submit their documentary work to these festivals.

Entry requirements

Entry requirements for this course will be in accordance with standard Institute admissions procedures. Entrants will be expected to hold minimum of a 2.2 honours degree.

Admission to the course is based on a combination of an online application form and a short interview.
Journalism and content creation, by necessity, requires that its practitioners produce clean, competent copy on deadline, often without the benefit of external editing or extensive rewriting. It is expected that students entering the course have mastered basic writing skills, including grammar, syntax and the ability to conceptualise and articulate ideas in writing. It is also expected that students possess the ability to write in English at a postgraduate level.

Shortlisted applicants will be interviewed to determine suitability for the programme. Recognition of Prior Learning (RPL) will be applicable for candidates entering from the workplace or applying for admission from other institutes.

Subjects taught

The full-time programme runs over a twelve-month period, divided into three terms. The taught element runs over a nine-month period, divided into two equal semesters, and is followed by one research-based semester during which students complete their documentary and Mentorship Programme.

All modules are 5 credits (ECTS) unless otherwise noted. The elective modules afford the learner the opportunity to broaden his/her skills set in other disciplines such as Studio Technology, Events Management and Business and Entrepreneurship.

MTU Cork has developed a website which gives full details of all modules for all courses. The website also has information on recommended textbooks, average weekly workload, assessments, and exams. For detailed module information please go to




1 Year (3 Semesters, September to August)

Timing Details
This is a full-time programme which can be studied part-time. Part-time students take modules on a phased basis and achieve the programme qualification over a number of academic years


EU applicants €5,000
Non EU Applicants - e-mail for details

Except where stated, course fees cover the cost of tuition only. Registration fees for professional bodies etc. are payable separately to these institutions.

Full-time (On Campus) EU Postgraduate Students will also be liable for the €7 USI Levy.

For further information on the USI levy please go to:

Students will be notified of their fees by email to their CIT email account and in all cases, course fees must be paid before attending lectures.

Students can check their account balance and pay their fees online at

Failure to pay fees on time will result in a late payment fee of 10% being applied and students will no longer have access to IT Facilities.

• Where course fees are being funded by an employer, you are asked to seek payment or reimbursement from your employer. Where an employer requires an invoice in their Company name the employer must e-mail with the relevant details and the amount of Fees they will be funding.

• For Semesterised courses, students pay for the relevant modules at the beginning of each semester. Payment of fees by laser, debit or credit card can be made online at or by phoning +353 21 433 5440.

Students should familiarise themselves with the relevant section of the Student Regulations.

Please note that the Fees Office will use your CIT email account for important communications.

Withdrawing from a course
Students who wish to withdrawn from a course must notify the admissions office and complete a withdrawal form. Where Students fail to inform admissions of their withdrawal they will remain liable for any unpaid fees on their accounts. E-mail

Refund Policy
All courses at CIT will run subject to sufficient student numbers. Where a course cannot proceed, applicants will be contacted and advised on alternative study options.

• A full refund will be given to all applicants for courses which do not proceed.

• A full refund will be given to students who withdraw before 5th September.

• Where students pay the online application fee to accept an offer they have 14 days in which to withdraw and claim a full refund provided the course has not commenced.

• A full refund (less 15% administration fee) will be given to applicants for short courses, if requested up to one week after course commencement. No refunds will be given thereafter. A short Course is less than 12 weeks duration.

• A full refund (less 15% administration fee) will be given to applicants for semesterised and full year courses if requested up to one month after the commencement of Semester 1 and before the end of February for Semester 2. No refunds will be given thereafter.

• All applications for refunds must be made on the appropriate Refund Form which can be requested from the CIT Fees Office (email

NB: Students are reminded to ensure that they have clearly understood all the terms of their enrolment with CIT, in particular clauses concerning refunds, deferments, waivers, course transfers, and visa applications (when applicable).

Enrolment dates

Contact the college for the next start date.

Post Course Info

Further Studies: Doctor of Philosophy (PhD)

More details
  • Qualification letters


  • Qualifications

    Degree - Masters (Level 9 NFQ)

  • Attendance type

    Full time,Part time,Daytime

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