Selling for Founders - Micro-credential

Founder selling is what do you do when you need to sell and you have no brand, no marketing backup, no track record, no reference customers and you don’t even have a product or service that works yet. Founder selling is different from professional sales and sales management, and research shows that founder selling is critical to new venture development. Yet, entrepreneurs are often unprepared for this challenge. This module was informed by similar modules in US business schools, six one on one interviews with founders and two focus groups with 25 founders, and was co-developed with a sales professional.

Entry requirements

Applicants must be over 21 years of age.
A Level 8 undergraduate, or Level 7 qualification with 3 years experience is required.
Applications can be considered using Recognition of Prior Learning.

Application dates

Applications open from 1st April 2023.

From the 1st April you can apply for any University of Galway Micro-credential through our Online Application Portal.

When completing your application please make sure to apply under CPC 13 (Business & Management CPD) in the drop-down menu after selecting Standalone Module- Continuing Professional Development.

For this micro-credential, please copy and paste or type this into the text box under Module Name: MG5146


12 weeks.

The mode of study for this Micro-credential is Online Learning.

Enrolment dates

Academic Year 2023/24, Semester 1.

More details
  • Attendance type

    Part time

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    Course provider