Strategy, Enterprise & Innovation - Letterkenny
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ATU - Donegal Campuses

Strategy, Enterprise & Innovation - Letterkenny

This programme has been designed to produce a rounded business graduate who will be able to undertake a variety of roles in an organisation, and, who will possess the transversal skills and understanding of business that is required in challenging times. The programme supports learners to develop advanced core competencies and skills in strategy and business innovation and develop into professional practitioners by bridging business theory and professional practice.



Who should apply?

This programme is suitable for those looking to develop their career in the field of business management, with a focus on developing and implementing strategies for growth and innovation.

Subjects taught

What will I study?

Modules:

Applied Strategic Management

HRM and the Future of Work

Customer Experience Strategy

Data Analytics

Research Methods

Organisational Transformation

Innovation and the Entrepreneurial Mindset

Ethics, Social Responsibility and Sustainability

Strategic Decision Making

Dissertation OR Work Based Learning Research Project

Entry requirements

Level 8 Honours degree (min 2.2) in a Business discipline (or an undergraduate programme where business subjects account for at least 50% of the subjects).

Application dates

Application Closing Date 15th August 2025

Duration

1 year full-time,, on campus.



Recommended Study Hours per week

The recommended personal study time for a 5-credit module at Level 9 is 10 hours per week and for a 10-credit module it is 20 hours per week.

Enrolment dates

Start Date September 2025

Post Course Info

Careers

Graduate careers typically include roles in Business Development, Human Resources, Marketing, Project Management, and Trainee Management positions.

More details
  • Qualification letters

    MSc

  • Qualifications

    Degree - Masters (Level 9 NFQ)

  • Attendance type

    Full time,Daytime

  • Apply to

    Course provider