.webp)
ATU - Donegal Campuses
Strategy Enterprise & Innovation - Letterkenny
This programme has been designed to produce a rounded business graduate who will be able to undertake a variety of roles in an organisation, and, who will possess the transversal skills and understanding of business that is required in challenging times. The programme supports learners to develop advanced core competencies and skills in strategy and business innovation and develop into professional practitioners by bridging business theory and professional practice.
Who should apply?
This programme is suitable for those looking to develop their career in the field of business management, with a focus on developing and implementing strategies for growth and innovation. Graduate careers typically include roles in Business Development, Human Resources, Marketing, Project Management, and Trainee Management positions.
Subjects taught
Modules:
Applied Strategic Management
HRM and the Future of Work
Customer Experience Strategy
Data Analytics
Research Methods
Organisational Transformation
Innovation and the Entrepreneurial Mindset
Ethics, Social Responsibility and Sustainability
Strategic Decision Making
Dissertation OR Work Based Learning Research Project
Work Based Learning Research Project or Dissertation
*Exit Award Available Postgraduate Diploma
Entry requirements
Level 8 Honours degree (min 2.2) in a Business discipline (or an undergraduate programme where business subjects account for at least 50% of the subjects).
Recognition of Prior Learning: Yes.
ILEP Approved.
Application dates
When to Apply
Postgraduate courses are popular, and they fill on a first come, first served basis. There are two major intake periods throughout the academic year, September and January. For January start courses, applications typically open in October, and for September start courses, applications typically open in February. Closing dates for applications are listed on the individual course webpages.
Duration
1 year full-time. Delivery Method: On-Campus.
Study Hours
The recommended personal study time for a 5-credit module at Level 9 is 10 hours per week and for a 10-credit module it is 20 hours per week.
On-Campus Attendance
This a full-time on-campus programme.
Enrolment dates
Start Date: September 2026.
More details
Qualification letters
MSc
Qualifications
Degree - Masters (Level 9 NFQ)
Attendance type
Full time,Daytime
Apply to
Course provider