Executive Officer Communications

Job Specification

The role of Executive Officer Communications involves supporting the
development and execution of communications strategies, plans and campaigns to
convey the SFPA’s messages, values and priorities to internal and external
audiences.

Key Duties & Responsibilities

·       Writing, editing and producing a variety of
communication materials including press releases, reports, material on intranet
and multimedia channels to engage stakeholders and amplify key messages.

·       Monitor media coverage and public perception of the
organisation and providing analysis to inform communication efforts.

·       Cultivate relationships with media outlets,
journalists, bloggers and influencers and coordinating media coverage to
increase visibility and positive publicity.

·       Coordinate internal communication initiatives,
including Monday morning meetings, weekly wrap up emails, all staff meetings
and briefings to foster a culture of transparency and engagement.

·       Collaborate and support cross-functional units
across the organisation to develop internal communication campaigns and align
efforts with SFPA goals and values.

·       Respond to inquiries, requests and feedback from
stakeholders, providing timely and accurate information supporting the
management of crises as needed. Coordinate responses to statutory requests
under Freedom of Information Act and Parliamentary Questions.

·       Develop and maintain communication materials and
resources such as branding guidelines, messaging frameworks, and communications
templates.

·       Plan and execute events, attendance at conferences,
and public relations activities to showcase the SFPAs practices.

·       Coordinate with external agencies, consultants,
vendors such as graphic designers, photographers and printers to support
communication projects and initiatives.

·       Assist to train and support staff on induction to
SFPA.

·       Evaluate effectiveness of communication initiatives
and campaigns using metrics and analysis to measure reach, engagement and
impact, making data driven recommendations for improvement.

·       Stay updated on industry trends, emerging
technologies and communication tools and platforms, continuously learning and
adapting strategies to optimise communication effectiveness and efficiency.

Essential Requirements:

Candidates
must meet the following essential requirements prior to the closing date of the
competition:

·      Have obtained a relevant qualification in
communications, public relations, journalism, marketing or a related field or, have passed the first year examination of a course
leading to a third level qualification in this field.   

·      Experience in communications, public relations,
media relations or related roles.

·      Excellent writing, editing and verbal communication
with ability to craft clear, compelling messages

·        Proficiency in digital communications tools and
platforms, including social media, content management systems and analytics
tools.

·        Ability to collaborate and work as part of a team.

·        Adaptability and flexibility in responding to
changing priorities, crises, and opportunities.

Candidates must also be able to demonstrate the
capabilities required for effective performance at this level.

The
capability framework for the grade is accessible on our website here.

Desirable Requirements:

·        
Possess
a relevant third level qualification.

·        
2-3
years relevant experience in communications, public relations, marketing ore a
related field.

           Experience
in Graphic Design and/or videography would be desirable.