Management - Strategy

The programme provides you with highly sought-after skills and competencies to assess and contribute to strategic thinking, analysis, decision-making, strategy formulation and strategy execution in organisations.



You’ll gain applied knowledge through real work with assigned industry clients and by the end of the programme, you will have developed into a strong and confident business professional.



The DCU Graduate Diploma in Business Analytics is accredited by the Institute of Management Consultants and Advisors (IMCA) and has been designed to meet their criteria. Students of the Graduate Diploma in Business Analytics are entitled to free Graduate membership of the Institute for the duration of their course of study and for 12 months following completion. After this period they are entitled to transfer to Associate membership for a further year at a preferential rate.



Students will take a number of key strategic management based modules. Strategy and Competition will provide students with a thorough grounding in the nature of business strategy, strategic interaction, competition, and competitive advantage, while Strategy and Leadership deepens students’ understanding of the strategy process in its wider context, developing skills in business analysis and strategic thinking. How to implement strategic plans will be explored in Consulting Skills, which develops students’ conceptual understanding and skill proficiency for practising consulting.



In addition, there are a number of domain specific modules, which take a strategic perspective. In Marketing Strategies, students develop skills in analysis, creativity, and communications as well as providing practice in the application of marketing concepts, techniques and principles, while students will analyse and select the most appropriate business modelling tool or technique for problem situations in Business Process Innovation.

For admission to the M.Sc. in Management (Strategy) candidates must hold:

• A 2.1 Honours degree in a Business discipline (which include introductory Economics, Accounting and Finance), or equivalent international qualification.



• Applicants who have achieved a 2.2 Honours degree may still obtain a place. This will depend on availability of places and on obtaining high grades in relevant modules on their undergraduate programme.



• International candidates who are non-native speakers of English must satisfy the University of their competency in the English language. Please see link https://www.dcu.ie/registry/english-language-requirements-non-native-speakers-english-registry.

1 year full-time.

The programme commences in September / January

Careers

Graduates are expected to be strong strategic thinkers and formulators of high level directional plans and thus are attractive to large organisations seeking strategy management or consultancy. Coupled with their primary degree, graduates of the M.Sc. in Management (Strategy) will be part of a specialised and valuable select group of graduates with a strategic comprehension and knowledge skill set specializing in strategy.



The career path of a graduate of the programme would ideally be suited to senior management at a strategic level within an organisation or independently at a consultancy firm or as an entrepreneur.