Digital Marketing Assistant

The Role

We are currently seeking a dynamic Digital marketing assistant, this is a perfect role for someone with a passion for marketing.

Key Functions:

Digital Marketing

• develop and integrate content marketing strategies;
• Grow new leads converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
• Social Media: develop a distinct online presence by attracting high numbers of followers through social media channels such as Facebook, Twitter, YouTube, Instagram and Tiktok. Contribute to social media engagement and brand awareness campaigns. Manage a strong brand presence.
• Manage and update regularly web content using CMS . Continuous web optimization.
• search engine optimisation (SEO) : develop strategies to increase the number of visitors to a website by achieving high-ranking placements in search results. Conduct keyword research and analysis to ensure SEO and Pay per Click are working effectively.
• Email Marketing : write and dispatch email marketing campaigns.
• use Google analytics to monitor the performance of client websites and make recommendations for improvement
• SEM: Assist with paid ads. Increased traffic to both desktop/ mobile platforms through Google adwords campaigns.
• Provide reports of all online campaigns to demonstrate effective return on investment (ROI).
• Design website banners and assist with web visuals
• Create and manage content for a travel blog
• Keep up to date with current digital trends
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
• Develop and integrate content marketing strategies. Create/manage content for a blog. Create pdf brochures.

Traditional Marketing

• develop and integrate content marketing strategies within key objectives.
• Coordinate fairs, events, receptions and exhibitions.
• Plan and execute direct marketing initiatives (adverts in the press, radio, competitions…).
• Create window posters, window graphics, sign posters, banners, etc.
• Monitoring competitor activity and generating leads for products and services.
• The creation of joint marketing campaigns with suppliers.

Key Requirements

• Marketing or digital marketing diploma or degree.
• Experience in social media channels.
• Excellent oral and written communication skills.
• Proactive and ability to multitask
• Creative, energetic, out of the box thinker.
• Full system training will be provided.

To apply, email your CV to trandles@travelnet.ie