Tourism Ireland |

Tourism Ireland is responsible for marketing the island of Ireland overseas as a holiday and business events destination.

It was established as one of the “six areas of co-operation” under the framework of the Belfast Agreement of Good Friday 1998. Our remit is to increase tourism to the island of Ireland and to support Northern Ireland to realise its tourism potential.

We deliver world-class marketing programmes in over 15 markets across the world. Our global campaigns create 1.2 billion quality opportunities to see (reach) each year and our publicity activity creates 1.6 billion opportunities to see. Our extensive and targeted programme of activity includes advertising, publicity, digital marketing, social and Gen AI, as well as co-operative promotions with airlines, sea carriers and other key travel partners – reaching potential visitors in the channels where they research holidays today.

The Graduate Programme is an exciting opportunity to get first-hand experience in a world-class marketing organisation.

As part of our programme, you will be an active and valued member of a professional and dynamic team in one of 11 locations. You will receive on-the-job learning and guided mentoring from our highly experienced teams while having access to global markets, trade events, and, most importantly, career-building opportunities.

Tourism Ireland is proud of our inclusive culture, where diverse perspectives are valued and everyone is encouraged to contribute, innovate and grow. Our work combines creativity, technology and insight to showcase the island of Ireland to the world and make a positive impact on communities across the island.

• Salary and annual leave entitlements vary by location, with competitive offerings designed to support employee wellbeing and work-life balance.
• Access to learning and development opportunities, training programmes, mentoring and career progression support.
• An inclusive, collaborative workplace with opportunities to work across teams and contribute to meaningful projects.

• Hybrid working, wellbeing initiatives, employee assistance support and resources to help maintain a healthy work-life balance.

  Applications for our 2027 intake are opening in November 2026. Register your interest now!