Claire Wilson, Assistant Product Marketing Manager, Smartbox

What does your job involve?

I'm an Assistant Product Marketing Manager so I work with the product marketing team in relation to the design and content of our products.

How did you get your job?

I didn't really have any practical work experience when I finished college, so I decided to needed to do an internship and I applied to Smartbox and then got the position.

What skills do you need to be successful in your role?

The two skills you definitely need are the abilities to be both analytical and creative. You need to be able to analyse and process large amounts of data while at the same time, it's important to be creative, generate ideas and be inventive.

What skills would you advise a first year student to develop?

Personally, I think there should be a greater focus on skills development in University. I would recommend students to look into the possibility of studying abroad, for instance I did an Erasmus programme in France. Having a second language was a huge bonus when I was applying for my job with Smartbox.

What's the best thing about your job?

The best thing about working with Smartbox is that it's a multinational company so you're working with a diverse workforce with lots of different nationalities, laanguages and cultures and it's a really great dynamic environment to work in. .